Online pet lifestyle destination, Pets Pyjamas has launched a new ‘Private Sales’ concept for pet owners, available exclusively to subscribers and providing a quick revenue opportunity for pet brands.
Open to current brands listed with the site, as well as new ones wanting to work with this business, PetsPyjamas’ new Private Sales offers brands the opportunity to turn surplus and seasonal stock into quick cash. Items must have a least 50% off the normal retail price but for maximum impact, PetsPyjamas encourages suppliers to reduce prices to 70% off.
Commenting on their latest innovation, PetsPyjamas CEO Gracia Amico says: “Fast-paced, fashion and interiors sales sites are already massively popular in the UK and we've been quick to adapt the concept for pets. Available exclusively via a password-protected, subscription-based area of our site, we're giving brands the opportunity to turn surplus and seasonal stock into quick cash to invest in new collections, business development or even clearing some space in their stock room. With up to 70% off across a wide range of items such as beds, toys and coats, we've had a fantastic reaction so far from today’s deal savvy consumer.”
Brands wishing to sell via PetsPyjamas, should direct their enquiries to Sara Griffiths North at firstname.lastname@example.org.