The Worming Treatment of the Year brand tells us what makes it a must stock product
With worming products key to any retailer’s healthcare product range in-store, it’s important that customers can choose a brand that’s trusted, effective, and relied upon by millions of pet owners and retailers alike.
In the 2025 Retailer Recommended Awards, retailers announced their number one winning brand – Drontal Tasty Bone Wormer Tablets which now proudly owns the title of Worming Treatment of the year for the second year running.
Lurking out of sight
While worming is recommended in any pet’s healthcare routine, worms are rarely top of mind, largely because they are out of sight. Whether its microscopic eggs clinging to fur, lurking in the environment, or being shed in faeces, the risk is real. Despite this, worms are frequently overlooked compared to flea treatments.
If pets show no signs of worm infestation, it’s easy for owners to assume that no issue exists. But worms are not just an inconvenience, they can pose a real risk to pet and human health.
Drontal Tasty Bone has a proven track record of providing excellent worming care for dogs and it’s not just retailers who have given their seal of approval; Drontal Tasty Bone has also been voted the Best Worming Product by consumers in the Your Dog Product Awards for several years in succession now.
So, what makes Drontal Tasty Bone so loved?
● Kills all types of intestinal worms commonly found in UK dogs (inc. Roundworms, Whipworms, Hookworms, and Tapeworms)
● Tasty Bone, meat flavoured tablets – a treat to give with or without food
● Vet strength formula, fast and effective worming treatment for dogs
Key product line
With the trusted Drontal brand front and centre of the packaging and the clean approach to communicating what size of dog it’s for, dosage needed, and what worms it kills, the shopper journey is simplified for the pet owner.
Of course, the fact that the tablet is also highly palatable is communicated in the product title – another plus for pet owners with fussy eaters!
One of the key advantages of shopping with independent pet shops is that owners can receive a more personalised service and ask for specific pet advice. With parasite protection such a fundamental part of pet health care, it offers retailers the opportunity to be the go-to for advice in this area helping to drive consumers into store and create demand across other areas too. Having the right brand in this number one area therefore can help to create that increased demand across a much wider portfolio. Retailers have emphatically said that they turn to Drontal Tasty Bone to ensure that they are providing a high-quality product to their customers, pets and their business.
PPM says...
Worming is an area where independent retailers can really build trust. While almost all owners will be aware of the need to protect against fleas, far less treat for worms. That’s where retailers can step in. By providing the right products, you can be a source of knowledge and protect the pets. It’s this insight which builds trust and loyalty with customers. So, ensure you’re ready to help the fight on worms, and clearly, the is one brand fellow retailers would recommend ahead of all others.
To find out more, visit drontal.co.uk or for trade enquiries, email [email protected]
