The range comes in four tempting textures
Lily’s Kitchen has given its full wet cat food range a head-to-paw refresh, with updated recipes, new pack sizes, and a stylish design makeover – all crafted to meet the evolving needs of cats and their owners.
The revamped range features complete and balanced recipes made with natural ingredients, proper meat, offal, and fish – ensuring nutrition as well as taste.
The range now spans four tempting textures, including a brand-new addition:
- Smooth Paté: irresistibly soft texture cats can lick up
- Tasty Cuts in Gravy: succulent cuts immersed in an appetising gravy
- Shredded in Broth: succulent shreds and tender flakes served in a velvety broth
- NEW - Shredded in Jelly: succulent shreds and tender flakes encased in a glossy jelly
The expanded offer caters to every life stage – from kitten to adult to mature – giving pet parents more ways to keep their companions happy and healthy.
Further responding to shopper demand, Lily’s Kitchen has refreshed its multipack formats to better suit different purchasing habits. A convenient x4 pack now serves as an accessible trial option in grocery, helping pet parents explore the range of recipes, while the new x32 pack caters to stock-up shoppers – particularly when purchasing online and via pet specialty channels.
Charlotte Henderson, Head of Marketing at Lily’s Kitchen, comments: “Here at Lily’s Kitchen, we know how tricky it can sometimes be to please our feline friends when it comes to food. Our new and improved menu of wet recipes takes proper food for cats to a whole new level, with quality natural ingredients, freshly prepared meat, offal and fish and plenty of variety and texture options to keep cats interested.”
For trade enquiries, email [email protected] or call 0207 449 6080.