The Innocent Cat Launches Festive Gravlax Treats

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Bring cats a taste of the festive season

Just in time for the festive season, The Innocent Cat, sister brand of The Innocent Hound, has introduced its Gravlax Festive Bites for cats, a standout addition to the brand’s unique Christmas collection. Inspired by traditional Gravlax recipes, the air-dried treats combine 60% sustainably sourced salmon with dill to create a tasty, nutritious treat that cats adore.

Building on the success of The Innocent Hound’s seasonal offerings, these premium bites are grain-free and hypoallergenic, offering retailers an exclusive seasonal product that differentiates from standard cat treats. Perfect for rewarding cats during the festive season or as a stocking filler, the Festive Gravlax Bites encourage repeat purchase and add excitement to seasonal displays.

Chloe Heaton, Director at The Innocent Hound says, “We’re excited to launch our Festive Gravlax Bites for the first time this Christmas. They bring cats a taste of the festive season with flavours they truly love, while offering retailers a unique product that stands out on shelf.”

The Festive Gravlax Bites are available in 10 x 70g packs with an RRP of £5.50 each and can be ordered now, ensuring retailers are stocked in time for peak festive trading. They join The Innocent Hound’s Christmas collection for dogs, which includes Festive Turkey Treats, a Christmas Dinner, a Christmas Treat Box, and a Christmas Bauble.

For trade enquiries, please contact: [email protected] or visit innocentpetcare.co.uk