Pet Remedy - same calming effect, now with better smell

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The Pet Remedy calming spray has been crowned Must-Stock Product of the Year

Offering natural, plant-based anxiety support since 2010, Pet Remedy has long been relied upon by owners, groomers, behaviourists, and vets to help animals cope with stress. Whether it’s travel, vet visits, fi reworks, bonding, or separation anxiety, Pet Remedy provides fast, gentle calming, and supports emotional well-being.

Now, Pet Remedy has rebalanced its signature spray formula to deliver the same effective results with a significantly improved smell – a longstanding request from users that’s finally been addressed. And the industry has taken notice. Pet Remedy has just been named MustStock Product of the Year in the 2025 Pet Product Marketing Retailer Recommended Awards, after winning the lion’s share of the votes from pet retailers across the UK. In a fi ercely competitive category, the win underlines both the popularity and performance of this updated formulation.

A subtle but significant shift

The key ingredients – valerian, vetiver, basil, and clary sage – remain the same. What’s changed is their ratio. The new rebalanced blend keeps the calming e ect while softening the smell, making it more fragrant and appealing to the human nose. “We’ve always prided ourselves on listening to feedback,” says Martyn BarklettJudge, Managing Director. “Pet owners and professionals love how well it works, but some told us the smell could be improved. So, we worked with the best experts to achieve just that – without compromising the science.”

No compromise on efficacy 

Dr Robert Falconer-Taylor, a leading veterinary neurologist and animal behaviourist, guided the rebalancing process. He reassures professionals that the updated spray works in exactly the same way. “The active ingredients act instantly on the brain’s natural calming pathways – GABA, serotonin, dopamine – to reduce stress and promote emotional well-being. The only difference is the aroma, which is now lighter and more pleasant to people.”

Proven results 

A recent independent study of 130 pets confi rmed the formula’s e ectiveness – and its improved user appeal:

● 85% of owners noticed a positive change in behaviour
● 82% saw reduced signs of stress
● 83% were happy with the new smell
● 80% said they liked it

Customer feedback included:
“The spray smells really nice – and my dog has definitely calmed down.”
“Lovely calming smell, and very easy to use.”

Award-winning, retailer recommended

Winning Must-Stock Product of the Year for its calming spray is a clear endorsement from the trade. It confirms Pet Remedy’s position not just as an effective solution, but as a commercially smart one – delivering results for pets, owners, pet professionals, and the retailers who stock it. The newly rebalanced Pet Remedy spray is available now. Same fast-acting calm. Just better to live with. 

PPM says...
The Must-stock category is a big deal, as it sees all products go up against each other. Pet Remedy’s win reflects how the brand has been at the top of the industry for a long time (it’s won a host of honours over the years) and how seriously pet mental health is taken by owners. Products that reduce animal stress are vital to a pet owner’s armoury of care items – and the retailers have given Pet Remedy the seal approval to say the brand is top of the tree. 

To find out more, visit petremedy.co.uk or for trade enquiries, register as a wholesaler by visiting petremedy.co.uk/wholesale-registration-page or email [email protected], or call 01803 612772