Scruffs teams up with distributor with virtual trade show this September


Manchester-based pet bedding and accessory specialists Scruffs have announced they are attending the Pijac National Pet Industry Show — Virtual Edition, alongside their Canadian distributor.

Scruffs is set to attend Canada’s National Pet Industry Show, hosted by Pijac.

The show will take place on September 13 and September 14, between the hours of 3pm and 11pm BST [10am-6pm EST) on both days.

“We always knew that COVID-19 would not keep our business community down” said a spokesperson for Pijac, “To keep our industry moving forward we’ve created the National Pet Industry Show — Virtual Edition, sponsored by BüD’z. By combining our Drummondville and Toronto shows into one large event we’ve found an ideal way to deliver the advantages you’ve enjoyed at our traditional events and add new resources.”

The spokesperson continued: “In reimagining our shows, it was critical that we were able to offer a platform that allowed for direct B2B networking, kept expenses reasonable, and ensured the safety of participants. The delivery method may be different this year, but the spirit of your shows remains. Step forward with us and take advantage of this new technology to carry on the tradition of building businesses, sharing advancements, and pushing the pet care bar even higher.”

A spokesperson for Scruffs said: “We are thrilled to be able to support and take part in this innovative approach to exhibitions. Like all businesses, the COVID-19 pandemic has forced us to adapt our sales and marketing strategies, to ensure we have the required visibility to showcase our latest product collections.”

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