The Pet Industry Federation launches new website


The Pet Industry Federation (PIF) has launched a completely revamped website this week, packed full of useful industry information and business advice.

Latest news from The Pet Industry Federation.

Easy to navigate, the site provides help and resources for all PIF members, whether they are new businesses starting out or long established figures in the pet industry.

PIF CEO, Nigel Baker, commented:

“Listening to feedback from our members it was clear that the previous site needed a revamp so we’ve taken that feedback on board and created a site that is both easy to use and full of essential information for PIF members. We know that digital communications are absolutely key for today’s businesses and this is just Phase 1 for the new website; keep an eye out in the coming months for even more developments.”

Phase 2, which will become a central hub for the pet industry this autumn, is already in development including a Find A PIF Member feature where members of the public will be able to search for a PIF member near them.

To access the secure Members’ Area of the new site, or to join PIF today, visit