The Tour D’Assisi is on!


It’s time to hop on your bike for a wheelie special cause!

Latest news from Assisi Pet Care...

The Assisi Pet Care group, home to pet brands including Burns Pet Nutrition and Hi Life is embarking on a fundraising tour of Europe with the aim of raising £2,000 for the Blue Cross pet charity. 

From 10th June, Assisi employees across the UK will be banding together as they prepare to virtually cycle, walk, and run a total 1,200 miles – the same distance from Assisi Headquarters, in Melton Mowbray, to the town of Assisi in central Italy. Over the month, employees will be logging their miles and steps via an app. The fundraising tour will also coincide with the start of National Bike Week.  

Tour D’Assisi, named after Saint Francis of Assisi – the patron saint of animals, will see the proceeds of the charity incentive be donated to the Blue Cross to help ensure they can continue to offer veterinary treatment, finding loving new homes for pets, behavioural advice, support with pet bereavement and education for future generations.

Assisi Pet Care CEO Peter Mangion said: “We are thrilled to be taking part once again in the Tour D’Assisi. We’re encouraging all brands and all departments to take part, whether they are avid cyclists, walkers or runners, there’s a way for everyone to get involved and make a difference. Our aim is helping the Blue Cross’ goal of a world where all pets enjoy a happy, healthy life, and where more people can experience the joy of pets)”.

You can donate by clicking on the @justgiving link here