This April, during the pivotal Ramadan/Eid period Tiana has initiated a number of targeted online loyalist initiatives where everything from Air Pods and MacBook Air to an all-inclusive Hajj trip are up for grabs.
Latest news from Tiana.
It’s interesting to note that there are 132 pet food producing companies operating throughout the Europe and not one of them produces halal-friendly pet food.
To this day Tiana stands tall as a 3-strong grain-free range of freeze-dried cat food made from only all-natural, human-grade ingredients marries a steely commitment to champion the distinct needs of an increasingly influential, cat loving Muslim community with wider ‘sustainable production’ ambitions.
This April, during the pivotal Ramadan/Eid period Tiana has initiated a number of targeted online loyalist initiatives where everything from Air Pods and MacBook Air to an all-inclusive Hajj trip are up for grabs.
It was a year ago that Tiana founder Pankaj Hurria (an established pet food buyer) had his interest pricked via a throwaway comment from his good friend’s mother explaining how many Muslim pet parents go to extra-ordinary time-consuming lengths to make homemade cat food using suitable ingredients. In dawned on Pankaj that this was a neglected marketplace need because for all the incredible lengths the pet industry was going to marrying changing human dietary priorities (coeliac, vegan, paleo, enhanced gut health, vitamin PLUS + specific health-based benefits (joint pain, joints…)no-one had really tackled pet owners with unique religious needs.
Tiana’s halal-friendly stance is geared specifically at millennial/professional women looking to juggle busy careers with family traditions. Throw in the fact that the range is made using state-of-the-art tech and its clear to see that Tiana is establishing a unique pet food proposition with a distinct sustainable stance , because the removal of 70% moisture (significant weight) means that the inevitable carbon footprint associated with transport/storage is dramatically reduced.
Besides enjoying a substantial diehard online following an Amazon stronghold Tiana is currently at last stage discussions with a number of the UK’s leading pet food specialists whilst simultaneously playing to its export potential strengths.
For more information, visit tianahalalpetfood.com