It aims to give the products real shelf appeal
The founders of London-based business start-up and pet health supplement company, PAWD DRINKS, are celebrating as their full range of functional liquid supplement drinks are now not only on sale across the UK in all of Pets Corner’s 160 stores but they have also launched their new retail packaging.
PAWD DRINKS is rapidly emerging in the health supplement sector since its launch last year. Founders Rory Hanna and Archie Wilson were looking for an easier way to administer supplements to dogs other than in pill or powder format. What they quickly discovered, from speaking with multiple vets, is that liquids are both easier to administer, but also more effective.
Their innovation PAWD DRINKS made the finals of 6 major industry awards in 2024 and in June last year they were accepted onto the NatWest Accelerator Programme. The company has also recently made the finals of the StartUp Awards for the London region. The PAWD DRINKS team attended over 60 events last year to promote their products, they have shipped to 8 countries, have received over 200 5 star reviews for their products and have hosted a series of community dog walks. Their debut at PATS (the pet industry trade show) saw queues on their stand and interest from the major wholesalers and distributors.
Commenting on their new packaging, Archie said, “We are delighted with the design of our new packaging which gives our range of drinks real shelf appeal. We started as a subscription product but it is really exciting that consumers now have the choice and convenience of buying our products in-store.”
For further information, visit www.pawddrinks.com
