PATS 2026 is set to welcome over 140 first-time exhibitors
PATS 2026 is attracting an increasing number of new companies eager to showcase their product ranges to a bigger and wider audience of UK and international buyers.
\
The premier pet and aquatics trade show takes place at the NEC Birmingham over three days from 27-29 September, 2026 and already an impressive list of leading companies have committed to the show, along with businesses exhibiting at a PATS event for the first time.
The New Starter Zone continues to prove a popular feature, offering a dedicated space for start-ups and businesses less than three years old. It provides an ideal platform to boost visibility, accelerate growth, and connect with new opportunities.
Nearly 20 companies have already booked their stand space in the New Starter Zone, and beyond that, the show will be welcoming over 140 brand new exhibitors to PATS in 2026 across the wider show floor.Summing up the value of exhibiting in the New Starter Zone at PATS, The Paws Lab said, “The exhibition connects us directly with the people shaping the customer experience every day, from retailers to groomers and industry professionals. It’s a valuable opportunity to build visibility, strengthen relationships, and meet partners who share our vision.”
The Dog Circle added, “We discovered PATS as a key hub for the pet industry and a place where innovation meets community. Being part of it matters to us because it gives us the chance to connect with others who understand the value of well designed, everyday products for dogs.”
Companies interested in being part of the New Starter Zone are encouraged to explore the available opportunities.
Visitor registration is now open…
Visit patshow.co.uk to secure your place
