FirstVet partners with LV= General Insurance


FirstVet announced a partnership with LV= General Insurance (LV= GI), which will enable pet insurance customers to access free on-demand video consultations.

Thanks to the partnership, LV= GI pet policyholders can video call UK-registered vets via the FirstVet app to check their pet’s symptoms, receive advice on treatment they can carry out at home, or find out if a referral to a local vet is required.

Once an LV= GI Pet customer has downloaded the FirstVet app and registered, they can then make use of the video appointment service as often as is required, without incurring FirstVet’s standard consultation costs of £20-30 per appointment.

David Prien, FirstVet CEO and co-founder, commented: “This partnership with LV= GI is further evidence of the strong momentum we’re achieving in the United Kingdom, following on from our launch earlier this year, and our recent funding. LV= GI is one of the most prestigious insurance brands and we are both passionate about ensuring the highest standards in the veterinary sector are upheld, with technology being used to increase efficiency and satisfaction levels. We remain dedicated to partnering with leading insurance companies to ensure our service is free for millions of customers.”

Lucy Broadbridge, LV= GI pet product manager, said: “At LV= GI we’re always looking for ways to help our customers protect what they love, so we’re very excited to be able to work with FirstVet to provide this service to our pet customers. With access to a vet from your smartphone or device, our pet customers will have peace of mind knowing qualified veterinary advice is on hand 24/7, avoiding unnecessary time, cost and distress of visiting their vet if they don’t really need to.”