Winners of Retailer Recommended Awards 2024 announced


Find out what pet shop owners voted as the best products on the market

The Retailer Recommended Awards, run by Pet Product Marketing, acknowledge the best pet products in the industry. Thank you to everyone who took the time to vote in this year's awards. 

An award win is a real badge of honour as brands gain the seal of approval of retailers who are selling their products every day. 

Here, we reveal the winners of the Retailer Recommended Awards 2024...

Wet Dog Food of the Year     

Forthglade Natural Grain-Free Complete Dog Food

Read more about Forthglade and their win


Dry Dog Food of the Year      

Canagan Grain Free Dog Food

Read more about Canagan and their win


Raw Dog Food of the Year    



Dog Treat of the Year

Carnilove Soft Treats


Dog Accessory of the Year    

Webbox Pet Cooling Mat


Cat Food of the Year  


Read more about IAMS and their award win


Cat Treat of the Year 

Webbox Lick-e-Lix


Cat Litter of the Year 

Breeder Celect Recycled Paper Cat Litter

Available from various wholesalers

Read more about Breeder Celect and their award win


Cat Accessory of the Year     

Catit PIXI Smart Fountain


Pet Wellbeing Product of the Year   

YAKERS Superfoods

Read more about YAKERS and their award win


Grooming Product of the Year          

Animology Fox Poo Shampoo


Flea Treatment of the Year   

Beaphar FIPROtec® COMBO Flea and Tick Spot On (for dogs and cats)


Worming Treatment of the Year       

Drontal Tasty Bone

Read more about Drontal and their award win


Bird Product of the Year        

Suet To Go Suet Balls
Read more about Suet to Go and their award win


Reptile Product of the Year   

Exo Terra Thermostat


Aquatic Product of the Year  

Fish Science Corydoras Tablets


Wild Animal Product of the Year      

Brambles Semi-Moist Hedgehog Food


Small Animal Product of the Year     

Science Selective small pet food range

Read more about Science Selective and the award win


Manufacturer of the Year     

Supreme Petfoods

Read more about Supreme and their award wins


Shopfitting/POS of the Year 

Science Selective samples, POS, and FSDUs

Read more about Supreme and their award wins


Wholesaler of the Year         

Pedigree Wholesale


Product Innovation of the Year        

Earth Animal Strips

Read more about Earth Animal and their award win


Eco Brand of the Year

Burns Pet Nutrition


Sales Rep of the Year

Ben Moore, Symply

Read more about Symply and their award win


Must-Stock Product of the Year        

Fish4Dogs Sea Jerky Range

Read more about Fish4Dogs and their award win


To find out more about some of the winning brands, read the latest issue of Pet Product Marketing with our Retailer Recommended Awards 2024 supplement